Do Birthdays Matter?

'Let us celebrate the occasion with wine and 
 sweet words.' (Plautus)

As a true ‘birthday’ person, I was rather taken aback during the week when our one and only, who is twenty today, told me that his birthday was ‘just another day’ to him and that he didn’t want anyone to make anything out of it.

Honesty
Honesty

There may be a touch of like father like son here as hubby is exactly the same!

Is this a male thing; have birthdays lost their significance; or are there others out there who treasure birthdays, especially those of their kids, no matter what age they happen to be?

All views welcome!